With the ability to attract the right skills ranked as the biggest concern for UK CEOs this year according to PwC’s Annual Survey, ensuring your job offer is accepted has to be a priority.
If the number of your rejections is mounting, here's why:-
Inadequate salary : While the jobless rate remains at an 11 year low, salary increases reached 2.6% at the end of 2016. For employers unsure about where to pitch their offer, Indeed's Salary Checker tool provides instant updates on the average pay for advertised vacancies for your specific sector. In some cases you may need to pay more. Career development, ongoing training and flexible working opportunities will all play a part in your candidate’s final decision.
You didn’t do your research : A competitive sector means you have to act fast to secure the best talent. The latest report from APSCo/Vacancysoft showed a 22% year-on-year in vacancies in the retail sector for example, while job adverts in the professional services sector fell by 9.2%. Regional trends also affect your ability to secure your preferred candidate. North East England and the West Midlands saw significant rises in job vacancies, but were behind Uxbridge which reported an increase of 42%.
No job security : A recent survey from Indeed found that most candidates are three times more likely to prioritise security over salary. At present, an estimated 900,000 people are employed on zero hours contracts in the UK – equating to 2.9% of the workforce. Even a hint of instability or short-termism in the hiring process could lose your candidate.
Lack of flexibility : Job location was ranked second after job security in Indeed’s survey. While there’s not much employers can do about the location of their business or job, flexible or remote working options may help to sway an uncertain candidate in your favour.
The interview : The candidate experience could well be the deciding factor between them accepting your job offer or that of your competitor. You may think the interview with your ideal candidate went well, but just over 40% of hiring managers either have had no training or are poor interviewers. Every step of the process must be as close to flawless as possible, including a prompt response to job applications, a clear career development path and a brand message that is consistent throughout.
Job hoarders : CV Library found that two thirds of jobseekers continue to look for another job after accepting a job offer. The only way around this is to encourage your candidate to be open about other positions they are considering and move quickly in the final decision making process. That’s still no guarantee they’ll turn up for work on the first day, but an integrated onboarding programme might help. According to the Aberdeen Group, effective onboard results in 66% improved integration of new hires. Begin your onboarding process as soon as your job offer is accepted.
The counter offer : Mercer’s latest Workforce Monitor predicts the possibility of an ‘unprecedented labour shortage’ in the UK. Address this issue early in the hiring process to understand exactly what it would take for them to accept a position within your company. The majority of candidates who accept a counter offer are looking for a new job within six months as even a generous pay rise can’t mask issues with culture or lack of career progression.
You kept talent waiting : High achievers won’t wait around for you to make a decision. If you are certain you’ve found your ideal candidate, move quickly. A prolonged decision making process reflects negatively on your organisation. Talent won’t wait around for you to make that decision. Collaborate with the people who matter and make that job offer within 24 hours of the final interview.
Had enough of job offer rejections? Kate Smedley offers talent solutions for your business including a review of your hiring process and content to promote your employer brand.
Contact me today to find out more
You might also like to read:-
5 Easy Ways To Create A Happier Workforce
How To Attract More Qualified Candidates To Your Job Posts
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 Source : http://www.bbc.co.uk/news/business-38979582
 Source : http://www.growth-hackers.net
With 18 years of experience in in recruitment, Kate Smedley offers a range of copywriting and talent solutions for employers..